Trailer- Audience feedback

Focus group

After completing the first draft of our trailer needed to get some audience feedback. I decided to get the audience responses by conducting a focus group. I got together a group of males and females aged between 12-19.  I wanted to know what worked well and what could be improved in further edits of the trailer.

What do you think works well in the trailer?

- I like how the music slows down at the end of the trailer, as the close ups of the faces fade in and out. This creates tension and makes you take notice of what is going on.

- The short shots of each of the characters fading in and out at the end really create a feeling of mystery. They show well what the characters feelings are towards what has just been shown in the trailer. It rounds the trailer off well.

- I like that you show a range of different characters. It is very realistic and appears to show some of the real events that happen in a school. You can clearly tell which stereotype each of the characters fall in to.

- I like that the last character isn't shown much at all. You can't even tell his name from the trailer. It is clear he has some sort of connection with Jessie, but as he has no speech you don't know what or how. It is very mysterious and makes me want to watch it to find out where he fits in and what he has to do with the group, Jessie in particular.

What doesn't work well/ what do you think could be improved?

- The music is very fast paced, it gives off a happy vibe. However what is being shown on the screen doesn't seem a very happy, cheerful group of events, it confuses what is going on.

- The music doesn't really appeal to me. It doesn't seem very modern and wouldn't really make me want to take time out to sit and watch the trailer. I would prefer some more modern music track to accompany the trailer.

- The trailer ends quite suddenly, the music and what is being shown end at the same time. Maybe the music could fade out to make it more subtle.
- The music is very overpowering and fast. It takes away the attention from the action going on in the trailer and the dialogue between the characters.

- In some of the shots you can still hear the background noise, this makes it hard to hear the characters voices over the top of it. I think it could be edited further to ensure that you can hear all of what the characters are saying as it is important to piece the storylines together.